How Can I Increase My Website Conversion Rate?

 

The success and failure of any business on the online platform is determined from a number of metrics, of which one is the conversion rate. If all metrics are working perfectly fine for you, except conversion rate, then, there are serious issues you need to address immediately.

What is a conversion rate?

Conversion rate is the number of visitors that actually convert into potential customers. For instance, if there are 100 visitors to your site, and 4 of them turn out to be your customers, then your conversion rate is 4%, which is actually a good rating. There are various conversion rate optimization strategies that will help you to grow your business.

How do you increase your conversion rate?

• Remove unimportant fields from the form you provide the users to fill up 
• Also, remove any kind of errors or distractions that may take up the space
• Add pop-ups, testimonials, good logos, live chat, and honest reviews.

What is PPC Advertising?

Pay-per-click(PPC) is a type of online advertising method wherein the client only pays if a user clicks on the ad. It is the most preferred advertising method these days, as there are no charges just to display the ads. It helps clients to control their spending, as well as the advertisers to focus more on target based results.

How does PPC advertising Work?

PPC ads are run through ad networks like Google AdWords, Bing, Facebook, Microsoft etc. They are mostly run on private websites and search results.

This advertising includes different types of PPC ads like search ads, local search ads, display ads and remarketing.

PPC ads are displayed on web pages, social media platforms, desktop & mobile apps, and eCommerce sites.

#PPC advertising #PPC ads #PayPerClick 

Pay Per Click Campaign A Proven Method For A Great Business Returns

 

What is PPC?

Pay-per-click is an online advertising model that helps to drive traffic to websites, in which

an advertiser pays a publisher when the ad is clicked. Pay-per-click is commonly associated

with search engines.

What makes a PPC campaign successful?

Google is one of the most effective and popular platforms for PPC campaigns. Pay-per-click

has been one of the key strategies to get faster results as compared to search engine

optimization strategies.

Every pay-per-click campaign is unique and gives unique results based on the metrics.

The PPC campaigns strategies are based on quality data that give better results as compared to other

campaigns.

A well-researched, logically correct, well organized and comprehended with a thorough

keyword research gives better results than other campaigns.