As the corona virus pandemic in unfolding, many businesses earlier cut down their advertising budgets in the face of unknown market conditions. But as the restrictions are being eased down, many local businesses are investing their money on Google and Facebook paid advertising. The growth of the internet and digital properties has led businesses to trust google and Facebook for their business expansion. As the pandemic is unfolding, businesses are adapting. But it has surely forced the business to go online. Restaurants and other business are planning their spendings and avoiding their investments in outdoor advertising. Even Facebook and Google understand this and are further helping merchants educate on how these platforms can be used to their own benefit.
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